WordPress is an open-source development tool, but it still provides users with a plethora of security and customization options thanks to a large number of available plugins. Furthermore, there are a plethora of free (and premium) essential tools available to help small and medium-sized businesses unleash the power of WordPress.
While it is not necessary to hire a professional developer or a company to create a WordPress-based website for you, you can go it alone or find affordable help through job boards like Upwork. Whatever method you choose, make certain that you are using WordPress to improve your business.
Designing and developing websites for businesses is a small part of what we do at Click To Client. WordPress is always our platform of choice for building these sites. It is a blog platform that is open source. That is, it is free and will remain so as long as thousands of developers devote time and effort to it. This is only the beginning of the advantages that come with this tool, and there is much more to come in this blog. So, let’s look at why WordPress is ideal for small business enterprises.
- WordPress is completely free
Isn’t that cool? A completely free content management system. Yes! You heard correctly. WordPress is a completely free platform. It is free to download, install on your website or in a local sandbox environment, and then do whatever you want with it. As the owner of a small business, you’re probably looking for a low-cost way to set up your website. WordPress has proven to be a boon for small businesses, as it saves both money and time.
- Setup of a Website is Simple and Quick
Another important reason why small businesses should use WordPress is that it is simple to install. This means you don’t have to be an expert in servers or hosting because it doesn’t necessitate hard skills.
Following installation, you will have access to a plethora of features and functionality that will aid you in website development. WordPress’ clean, informative, and user-friendly dashboard makes website creation simple for even inexperienced users.
- A platform for Open Source Development
The term “open source” refers to the fact that anyone can download and use the code available in the WordPress Codex to add functionality to their website (or, if you’re more advanced, you can extend and reuse the code in any way you want). This is one of the best and most significant benefits that makes WordPress a popular choice for small businesses. Entrepreneurs may hire a WordPress developer to manage the source code, but this is entirely their choice as they can also handle it on their own.
WordPress, unlike other website building tools, is open source and free of commercial restrictions and limitations. That means you can use the software however you want and host your website wherever you want. All without worrying that changes in someone else’s business model will have a negative impact on one of your most valuable assets.
- Friendly User Interface
WordPress is designed in such a way that both technical and non-technical users can benefit from it. This is why it is in high demand all over the world. Another important feature is that it is quite interactive and user-friendly, allowing users to easily create web pages, menus, posts, forms, and even manage media such as videos and images.
- A sizable online support community
WordPress has already been discussed as a powerful online web development platform with a large user base. WordPress is well-known for its outstanding online support system. Anyone can easily find a solution to their problems thanks to millions of active users, a skilled team of developers, a large community, and discussion forums. In addition, there are a plethora of knowledgeable WordPress blogs that share tips and guides on a daily basis.
This is because most WordPress issues have already been discussed here, and it is very likely that someone knows exactly how to fix them. This is why WordPress is ideal for beginners and small businesses.
- Plugins for Every Function
To add more functionality to your website, you can use WordPress plugins, which are available for free (or for a small fee) on the internet. Thousands of pre-developed plugins are stored in the WordPress plugin directory, and even more premium plugins are available from marketplaces such as CodeCanyon, ThemeIsle, Pippin’s Plugins, and others. Plugins are generally simple to use and install, and they help to extend the functionality of your website.
- Optimized for SEO
Having a website that is not optimized for search engines is equivalent to having no website at all. Nowadays, everyone creates a website with SEO considerations in mind. This issue has been resolved by WordPress. Websites built with WordPress are SEO optimized by default because the structure they follow is already recognized by search engines. However, WordPress SEO does not end there.
- Designs That Are Extremely Responsive
With WordPress, you can easily achieve your goal of having a mobile-responsive website. Every entrepreneur desires responsiveness not only for their websites but also for their applications and email templates. Fortunately, the majority of WordPress themes are fully responsive, so your website will look great on desktops, tablets, and mobile devices. If your theme does not look pixel-perfect on mobile devices, you can always use plugins for mobile site optimization.
- Safe and Reliable
It is true that WordPress is a powerful CMS and web development platform that consistently takes on ongoing work and makes it as secure as possible. WordPress is at the top of the list when it comes to security. They regularly release updates and security patches, resulting in a safer website environment for you. Furthermore, there are numerous ways to improve the security of your WordPress website using a plugin or simple precautions.
- Browser Friendly
One of the most difficult aspects of developing a website is ensuring that it looks appropriate in all browsers—or at least the majority of them. Internet Explorer and Mozilla Firefox are the two most popular browsers. WordPress themes are built from the ground up to ensure that your site looks great in any browser.
Final Words
It can be difficult for any small or startup business to establish a strong web presence. It can be a serious problem because having a strong online presence can come at a high cost in terms of money, time, and effort, which they cannot afford. As a result, the simple and obvious solution to all of these concerns is WordPress. Simply download it and use it to create your company’s website.
Justhyre has years of knowledge in WordPress, and our engineers are eager to find a solution for any web design based on your specifications. We are also available to assist you if you require a customized plugin.
This blog post should have answered all of your questions about why small businesses should consider using WordPress for their business website. It is your responsibility as a business owner or entrepreneur to make the right decisions at the right time in order to achieve success. So don’t overthink it; simply install WordPress and take advantage of all the features that come with it!